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Google Analytics vs Firebase Analytics for your App

Google Analytics (GA) and Firebase Analytics (FA), despite their common name, are widely different in many aspects. While GA is a general-purpose (and more web oriented) analytics tool, Firebase was built keeping mobile in mind: therefore, the feature set is different between the two, with some things that w

Things that you are probably missing out on your E-commerce App

Mobile E-commerce is at its peak leading to increased demands of e-commerce mobile apps. Everyone finds their comfort in buying products online and making easy online payments. E-commerce apps and smartphones have influenced the buying habits of all people. As per survey 62% of Smartphone users made an online purchase using their mobile device in t